NetBase Solutions, a SOCIAL MEDIA ANALYTICAL COMPANY, delivered a report recently, showing that Cisco is more popular than other Silicon Valley enterprises, just followed the Salesforce.com.
This report may make Cisco confident of recovering from difficulties while Cisco is surrounded by bad news for its terrible performance.
Why did Cisco can regain too much applause from social networks? From what customers really care about; maybe we can get the answer. Even though Cisco shut down flip video camera business, will eliminate up to 4000 jobs in the near future, didn’t get support from investors, it is still a minion in social Medias. More important is that most Cisco users are satisfied with its network equipment, especially routers, switches and firewall security for family and enterprises.
Actually, Cisco and Salesforce.com have been partners for several years, working together to help you join online conversations about your company and take control of the customer experience in Web channels outside your company’s domain. The typical project between Cisco and Salesforce.com is to combine Salesforce.com’s Service Cloud 2 and Cisco’s Unified Communications to deliver a complete cloud computing solution for customer service. The solution empowers small and medium sized companies to run their customer service completely in the cloud. They share a vision about moving technology into the cloud and leveraging social networking sites like Facebook, Twitter and Google to deliver services to their customers where they are already collaborating.
Because of increasing popularity of talking and sharing anything with each other on internet, more and more enterprises and groups are willing to make full use of the social media service to enlarge their business, intensify market competition to meet challenges from counterparts and other related markets.
Although Cisco faces a big challenge from consumer market as well as enterprise market, it still keeps its own superiority, providing high quality Cisco routers and switches for SOHO, small, medium and large enterprises, better services for consumers. Now Cisco is actively learning how to innovate faster and delight its clients through a radically different approach to management, which will make its prospects bright.